10% For The Planet

Empowering positive change together

a people-powered movement for change

At BRiMM, we believe it's time for a fresh approach - one where every individual action truly makes a difference

How it works

We're pioneering a revolutionary model where every purchase powers positive change

we Repurpose profit

We redirect the profits from the products we sell and use it to power positive change. Membership sustains our business and fuels our mission

we invest for impact

We invest 10% of our revenue via our Planet Fund as grants in initiatives with the brands we stock to help them lower their impact faster

We support and report

We partner with our brands to identify joint initiatives they can pursue together and we report on the impact

our first planet fund project

Our very first project, funded by our members action is a solar initiative that allows the brands we stock to go 100% renewable, for less than they would currently pay for energy

OUR MOST IMPORTANT SHAREHOLDER

We're making mother nature a shareholder and director giving her a seat at the table and a voice in our decisions