Editor's letter: Welcome to the BRiMM Journal

Becky Lucas
Editor's letter: Welcome to the BRiMM Journal

Find out what we have in store for you

Welcome to the BRiMM Journal, we’re thrilled to have you here. 

We launched this exciting new online magazine on a mission to blow your mind. 
No tall order, then. 
Or, we should rephrase: we want to trigger resets in your mind. 
Re-evaluations. 
Shifts, but satisfying ones. 
The sort we started experiencing a short while ago, and felt compelled to share. 


You see, we’re talking about the sort of discoveries, musings and inside-track tips that spark both change and joy – real, genuine joy. 
Because low-impact living isn't living less. 
And becoming more planet-positive in your daily life is just that – a more positive, rewarding and fun (yes, really) way to live.

Enjoy – because that’s what we’re all about

So, come dive into the BRiMM Journal for… 

*In-depth, expert think pieces and guides on topics like the most delicious things to eat to replenish both your own health and that of our planet, or the loveliest plastic-free skincare products that really work and look beautiful on your bathroom shelf. We know because our writers and contributors only recommend things they love or have sampled themselves.

*Round-ups of our favourite plant-based recipes and restaurants, independent coffee shops and record stores, thought-provoking podcasts, docs, books and much, much more – all visited (and revisited) first-hand.

*Quick-fire interviews with the many inspiring founders and free-thinkers that make up our collective – packed with their personal planet-positive loves and recommendations. 

You’re guaranteed to find a read, watch or listen that interests you, since we cover all aspects of lower-impact living…

*From what we put ON our bodies (Shopping and Styling, Beauty and Grooming) 

*To what we put IN our bodies (Food and Drink, Wellness and Health, Arts and Culture) 

*To how we MOVE (Destinations, Journeys, Fitness) 

*To, finally, how we LIVE (Homes and Interiors, Design and Architecture, Personal Finance – and Inspiration and Ideas)  

Oh – and if you think we’re missing something or there’s a particular subject or issue you’d like us to investigate? Please drop me a line anytime: becky@wearebrimm.com.

In the meantime – enjoy. Because that’s what we’re all about. 



Team up, tune in and let’s change the tide, 



Becky x
BRiMM Editor 



PS – Like the sound of all that? Don’t miss our weekly Sunday morning newsletter either, which is a mini-magazine in itself, filled with thought-provoking reads, rabbit-hole links and fun finds from the collective. Sign-up now