Georganics
Mineral Toothpaste
Mineral Toothpaste
Clean teeth, cool mint, no film on your enamel. Fluoride-free mineral paste in a glass jar. SLS-free, UK-made.
60ml
About this product
A thick, flouride-free and slightly chalky paste with a proper peppermint hit that stays in your mouth well after you rinse. The texture takes a brush or two to get used to if you are coming from a conventional paste, but the trade-off is a clean that feels different: no film on your teeth, no synthetic slickness, just smooth enamel.
Calcium carbonate and kaolin clay do the polishing. Coconut oil and shea butter condition your gums while you brush.
The whole formula is 100% natural and COSMOS Natural certified, made in Haywards Heath, West Sussex.
Comes in a glass jar with an aluminium lid and a reusable spatula. One jar lasts around eight weeks.
Dive in
Why it's BRiMM
Why it's BRiMM
We know this one takes a day or two to get used to. It does not foam. It does not taste sweet. It comes in a jar with a spatula. But the people who make the switch tend to stay, and the reason is simple: their teeth feel properly clean, without the filmy residue conventional toothpaste leaves behind. No fluoride, no SLS, no glycerin. Just minerals and plant oils doing the work.
Alex Rocchi started making it at a Crystal Palace farmers' market in 2014 because he could not find a toothpaste without the synthetic ingredients he wanted to avoid. Every batch is still made in West Sussex. COSMOS Natural certified, Vegan Society certified, Leaping Bunny approved. Dentist-approved. Entirely plastic-free packaging.
How to use
How to use
Using the spatula provided, scoop a pea-sized amount onto a wet toothbrush
Brush for two minutes, then rinse thoroughly
Keep the lid sealed and water out of the jar between uses
Lasts approximately eight weeks with twice-daily use
Pair with Georganics Oil Pulling Mouthwash for a fuller routine
Ingredients
Ingredients
Free from
Fluoride, SLS, glycerin, parabens, synthetic fragrance, triclosan, microbeads, mineral oil, phthalates.
Sensation
Strong peppermint that lingers after rinsing. Non-foaming. Thick paste texture, slightly chalky at first contact, smooths as you brush. Clean, cool finish with no residue.
Key Ingredients and Their Benefits
- Calcium Carbonate — the primary cleaning mineral; gently polishes teeth and lifts surface staining without scratching enamel
- Caprylic/Capric Triglyceride — coconut-derived carrier oil that helps bind the paste and conditions gum tissue
- Kaolin Clay — a fine white clay that draws impurities from the tooth surface while staying gentle on sensitive gums
- Coconut Oil (Cocos Nucifera, Organic) — antibacterial; supports gum health and helps reduce the bacteria behind bad breath
- Shea Butter (Butyrospermum Parkii, Organic) — softening and soothing; helps protect gum tissue during brushing
- Diatomaceous Earth (Organic) — a mild natural abrasive from fossilised algae; contributes to polishing and stain removal
- Sodium Bicarbonate — gently neutralises acids in the mouth; supports balanced oral pH
- Peppermint Oil (Mentha Piperita, Organic) — delivers the cooling mint flavour; naturally antibacterial
- Tocopherol (Vitamin E) — antioxidant that supports formula stability
- Limonene — naturally occurring compound from the peppermint oil
Full INCI: Calcium Carbonate^, Caprylic/Capric Triglyceride*^, Kaolin^, Cocos Nucifera Oil*^, Butyrospermum Parkii Butter*^, Diatomaceous Earth*^, Sodium Bicarbonate^, Mentha Piperita Oil*^, Tocopherol^, Limonene*^.
*Organic, ^Natural. Of total: 42% Organic, 100% Natural origin
Shipping
Shipping
Dispatched in 1-2 working days
Free delivery on all orders (min spend £30)
About This Brand
Georganics was founded in 2014 by Alex Rocchi, who started making natural toothpaste at a Crystal Palace farmers' market after deciding that conventional oral care relied on too many synthetic ingredients it did not need.
The range is now manufactured in-house in Haywards Heath, West Sussex, and stocked in over 1,000 retailers across 15 countries.
In addition to their comprehensive certifications, they also run a zero-to-landfill scheme for used toothbrush heads.
Packaging is entirely plastic-free: glass jars, aluminium lids, and biodegradable paper cartons printed with vegetable-based inks.
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